Landing

Landing provides furnished apartments in over 375 cities. As Head of Design, I designed and built seamless experiences across our consumer-facing products and internal tools. I drove key product initiatives from 0 to 1, established design systems and processes, and mentored other designers while remaining hands-on with a deep focus on craft and execution.

  • CompanyLanding
  • Year2019 - 2023
  • Responsibilities Product Design, Leadership, Strategy, People Management
  • Landing homepage showing apartment search interface
  • Landing apartment listing page showing available units
  • Landing apartment details page with photos and amenities

Landing Website

At its core, Landing helps people find and book their next home. Over 4 years, we overhauled this experience twice, constantly testing and iterating to make it easier for folks to find their perfect place and hit that "Reserve" button.

  • Landing mobile app home screen
  • Landing mobile app search results
  • Landing mobile app apartment details
  • Landing mobile app booking flow
  • Landing mobile app payment screen
  • Landing mobile app member dashboard

Landing App

The Landing mobile app empowers members to fully manage their stay. Members can easily extend their reservation, schedule cleanings, unlock their doors, make rent payments, and book their next stay - all from their phone.

Landing Copilot

Landing Copilot leverages AI to create a seamless search and booking experience. Members can describe their ideal home in natural language, get personalized recommendations based on their preferences, and book their perfect stay through an AI-assisted conversation - making the home search process effortless and intuitive.

Landing Direct

A portal for Landing property partners to manage their homes and bookings.

Direct Home Verification

As Landing Direct gained more property partners, we needed a scalable way to verify unit quality and conditions prior to approving the home. I designed and prototyped this home tour concept to help solve the problem.

Home Personalization

To improve member conversion, I proposed lightweight home personalization. New members could customize their space using our real-time warehouse inventory, creating a magical first impression when they walked into their fully furnished, personalized apartment.

Landing sales enablement tool interface

Sales Enablement Tool

After observing our Sales team's workflow and listening to calls with prospective members, I identified a major opportunity to streamline the reservation process. The previous phone booking workflow required multiple tools, taking up to 20 minutes per reservation. With this design, I simplified the experience and reduced booking time to just 5 minutes - improving both team efficiency and customer satisfaction.