Self Service DSP
Prior to rolling out the Self Service DSP, all of the campaigns were created and maintained by internal account managers. Customers wanted more transparency & control over their campaigns so we built out the Self Service platform.
On this screen users would setup the Campaign Name, Budget, Scheduling & type of campaign.
Campaign info & Targeting
On this step, campaign managers setup the initial line items, target their audience across different devices and configure their tracking code.
Approved wireframe for the New Campaign screen.